February 2011
10 posts
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“Hybrid Theory is the fusion of creative and communications, combining earned and...”
– The Hybrid Theory Manifesto: The Future of Marketing, Advertising, and Communications Part Three Brian Solis
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WatchMy man Wordy’s been busy in the studio working on a new full length. You may know him as a DJ but this album will show that he’s also one of China’s best producers. Look out for a few interesting collaborations on the album. That’s all I can say for now.
Youku link
WordySoulspeak 2011 Album Coming Sooooon…… (by dj wordy)
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A Bathing Ape Takes a Final Bath →
Great analysis of the lead-up to Bape’s recent sale to Hong Kong based I.T. After simultaneous store openings in Shanghai and Beijing, it’s clear that I.T. is putting its money on Chinese consumers being Bape’s last remaining ace. Maybe a sign of things to come as China also just overtook Japan as the World’s 2nd largest economy.
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New app for Flip lets you create profile videos... →
“Users can view their friends’ profile video and easily upload their own videos. Each profile video, generated by the app, ends with a short message which simply says ‘Powered by Flip’. In effect, the app has successfully created a personalized ad with guaranteed views.”
Simple, clever and useful, by DDB Singapore. I’m surprised no one thought of it before.
